Privacy Policy

How we collect, use, store and protect your personal information in line with the Protection of Personal Information Act, 2013 (POPIA).

Last updated: 23 July 2026

Your privacy matters to us. Bloem Refined Auto is committed to protecting your personal information and respecting your privacy rights.

1. Information We Collect

We may collect the following personal information when you contact us, make a booking, or complete any of our online forms:

• Name and surname
• Phone number and email address
• Physical address, suburb or location
• Vehicle type, make, model and registration details
• Service preferences, preferred date and time
• Any additional information you voluntarily provide (e.g. photos, special instructions or accessibility notes)

We also collect limited technical information when you browse our website, such as your IP address, browser type and device information, through standard cookies and analytics tools.

2. How We Use Your Information

We use your personal information to:

• Process and confirm your booking
• Communicate with you about appointments, changes, reminders and follow-ups
• Provide the mobile detailing services you requested
• Improve our service quality and customer experience
• Comply with legal, tax and accounting obligations
• Send you promotional messages or updates, only where you have agreed to receive them

3. Legal Basis for Processing

Under POPIA, we process your personal information on one or more of the following lawful bases:

• Consent: you have given us clear permission to use your information for a specific purpose
• Contractual necessity: processing is required to deliver the service you requested
• Legal obligation: we are required by law to keep certain records
• Legitimate interest: processing is necessary for our business operations and does not override your privacy rights

4. How We Share Your Information

We do not sell, rent or trade your personal information.

We may share your information only with:

• Trusted service providers who help us run our business (e.g. website hosting, online booking tools, payment processing), and only to the extent required to perform their function
• Legal or regulatory authorities when required by law or to protect our rights

We require any third-party service providers to keep your information confidential and secure.

5. Data Security

We take reasonable technical and organisational measures to protect your personal information from unauthorised access, loss, misuse, alteration or destruction.

This includes secure access controls, password protection, encrypted communication where available, and limiting access to personal information to those who need it to perform their work.

6. Data Retention

We keep your personal information only for as long as necessary to fulfil the purposes for which it was collected, including legal, tax, accounting and record-keeping requirements.

When your information is no longer needed, we will securely delete, destroy or anonymise it.

7. Your Rights Under POPIA

You have the right to:

• Request access to the personal information we hold about you
• Request correction of any inaccurate or incomplete information
• Request deletion of your personal information in certain circumstances
• Object to the processing of your personal information
• Withdraw your consent to direct marketing at any time
• Lodge a complaint with the Information Regulator of South Africa

To exercise any of these rights, please contact us using the details below.

8. Cookies and Website Analytics

Our website may use cookies and similar tracking technologies to improve your browsing experience, understand how visitors use our site, and remember your preferences.

You can control or disable cookies through your browser settings. Please note that some features of the website may not function correctly if cookies are disabled.

9. Third-Party Links

Our website may contain links to third-party websites (such as social media platforms or payment providers). This Privacy Policy applies only to our website and services.

We are not responsible for the privacy practices or content of any third-party websites. We encourage you to read their privacy policies before providing any personal information.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.

We encourage you to review this policy periodically so that you are aware of how we are protecting your information.

11. Contact Us

For any questions about this Privacy Policy or your personal information, contact us at:

You may also lodge a complaint with the Information Regulator of South Africa: inforegulator.org.za